Trump and Harris shared more linguistic similarities than expected in 2024 debate

A linguistic analysis reveals unexpected similarities in Trump and Harris' debate rhetoric, challenging partisan language stereotypes.

Why it matters

  • The study challenges assumptions about partisan language styles.
  • Findings suggest candidates adapt language to debate contexts.
  • Insights into how political language shapes voter perception.

By the numbers

  • Harris used nearly 3 figurative frames per response vs. Trump's 1.5.
  • Harris mentioned Trump 70 times; Trump didn’t mention Harris once.
  • Both used predominantly abstract language and negative sentiment.

The big picture

  • Candidates adjusted language to appeal to a broad audience.
  • Both relied on abstract language and negative sentiment.
  • Harris used more subjective language; Trump used more singular pronouns.

What they're saying

  • Some commenters suggest Harris strategically adapted her language.
  • Others argue that despite linguistic similarities, policy outcomes would differ.

Caveats

  • The study focuses on a single debate; findings may not generalize.
  • Automated tools may miss nuanced meanings or contexts.
  • Candidates may adapt language differently in non-debate settings.

What’s next

  • Future research could examine language across multiple debates.
  • Further studies may explore language use in different political contexts.